INSIDE BLACK SAND

MANAGEMENT

We represent artists, athletes, storytellers, and brands whose voices and vision define culture and shape our world. As a full-service African focused agency, we connect clients to opportunities across entertainment, media, and business.

Advancing the careers of afro superstars

Working with actors, writers, directors, musicians, authors, athletes, digital creators, and more, Black Sand drives the future of culture and entertainment. With our expertise, relationships, insights, and broad capabilities, we work with each client to help them achieve their unique creative and business objectives.

mail@blacksandentertainment.com

0546464000

Our Services

Black Sand partners with companies of all sizes, from talent-led start-ups to established brands, to build and expand their businesses. From forging partnerships across entertainment and media to providing strategic consulting to deepening connections with consumers, we position our clients for success.

Talent Management

Brand Partnerships

Entertainment Marketing

Ventures

Creator & Brand Services

SCOUTING TOUR

BLACK SAND MODEL MANAGEMENT 2025 | SCOUTING TOUR GH
Black Sand Model Management is searching for the next top models! We welcome male and female models of all genders, and ethnicities

Scouting Locations: Koforidua | Accra | Kumasi | Takoradi | – DATES to be announced soon

• Natural hair neatly packed or in cornrows
• No makeup, weaves, jewelry, or artificial nails

Can’t attend in person? send your pictures and stats to models@blacksandentertainment.com

News

Accra, Ghana – Rising music sensation Sundi is making waves in the music industry with the release of his highly anticipated debut single, “Anchor.” This captivating track introduces Sundi’s unique sound, blending soulful melodies with heartfelt lyrics that speak to themes of resilience and self-discovery.“Anchor” is an emotionally rich composition that explores the journey of finding stability amidst life’s uncertainties. With Sundi’s smooth vocals and a captivating blend of contemporary and Afro-influenced rhythms, the song delivers an unforgettable listening experience.

ABOUT US

ABOUT US

We are a full-service organization, supporting our diverse roster of talent via management, music publishing, touring, production, strategic brand development and beyond. A boutique company dedicated to propelling African talent onto the global stage. With a deep-rooted understanding of the African music landscape and a proven track record of success, we provide a comprehensive range of services tailored to the unique needs of independent and emerging artists.

Based in Accra and London, we offer everything from digital distribution and streaming strategy to digital marketing/PR and creative production. Our goal is to create sustainable, long-term partnerships that empower African artists to reach their full potential.

And become Africa’s Preeminent Entertainment Company, Creating and supporting careers in every aspect of modern entertainment

BLOG

“Fitness Coach & Celebrity Bouncer Richmond Bron Expands Mission with Black Sand Entertainment”

Accra, Ghana – Richmond Bron, a seasoned fitness coach with 5 years of experience, is on a mission to revolutionize the way Ghanaians approach health and wellness. With a passion for helping busy women, men, and children build strength and confidence, Richmond Bron believes that fitness is about more than just physical transformation – it’s about building resilience and feeling great in your own skin.

Now under management with Black Sand Entertainment – a full-service organization supporting a diverse roster of talent through management, music publishing, touring, production, strategic brand development, and beyond – Richmond Bron is poised to expand his impact across fitness, wellness, and personal security.

As a natural-born athlete, Richmond Bron understands the importance of sustainable fitness practices and has developed routines that focus on proper form, progressive overload, and habit-based nutrition. With a client list that includes notable figures like Lyrical Joe, Sekina, and Archibald, he has a proven track record of empowering individuals to reach their full potential.

What sets Richmond Bron apart is his dedication to making fitness accessible and fun. Whether you’re new to exercise or an experienced athlete, his personalized coaching caters to each client’s unique needs and goals. From corporate hiking to boot camps, Richmond Bron offers a range of fitness programs that move beyond the traditional gym setting.

In addition to his fitness expertise, Richmond Bron is also a trained personal security specialist, providing top-notch protection services for individuals and organizations. His unique blend of fitness and security expertise allows him to approach personal safety from a holistic perspective, emphasizing the importance of physical and mental well-being in maintaining overall security.

“My mission is to make fitness accessible and fun for everyone,” says Richmond Bron. “I believe that fitness is not just about physical transformation, but about building resilience and confidence that transcends into all areas of life, including personal safety and security.”

About Black Sand Entertainment

Black Sand Entertainment is a full-service organization supporting a diverse roster of talent through management, music publishing, touring, production, strategic brand development, and beyond. With a commitment to elevating creative voices across industries, Black Sand Entertainment empowers individuals to reach their fullest potential.

Media & Booking Inquiries

For interviews, collaborations, or bookings with Richmond Bron, please contact:

Black Sand Entertainment – Talent Management
mail@blacksandentertainment.com
blacksandgh@gmail.com
Phone: [0536798672]
www.blacksandentertainment.com

Beyond the Mic: The Sarkodie Enigma

From Kasahare Level battles to continental stardom, the story of the man who made Twi rap global.

It’s late afternoon in Tema, and the air is heavy with salt from the nearby port. The neighborhood hums with trotro horns, street vendors calling out their wares, and the tinny echo of hiplife beats spilling from roadside speakers. In the middle of it all, a teenage Michael Owusu Addo — baggy jeans hanging loose, notebook tucked under his arm — walks with the kind of quiet urgency that belongs to someone who knows his future depends on every step.

 

His destination is Adom FM. Not for an interview. Not yet. This is Kasahare Level — a gritty, no-holds-barred rap battle show that, in the mid-2000s, was the heartbeat of Ghana’s underground scene. Inside the studio, the air is thick with sweat, anticipation, and bravado. You wait your turn. You step to the mic. You have one chance.

When his moment comes, Sarkodie spits like he’s running a race only he can see the finish line to — breathless bursts of Twi packed with internal rhymes, double entendres, and the kind of control that makes people glance at each other like, Did you hear that?

“That was the moment we all knew,” one former Kasahare Level host tells me. “He wasn’t just another Tema boy who could rap. He was a machine.”

A Childhood in Fragments

Long before the mic, there was survival. Born on July 10, 1985, in Tema, Sarkodie was the fourth of five children. His father worked for the Ghana Ports and Harbours Authority; his mother was largely absent from his early life — so absent that he wouldn’t meet her until junior secondary school. For a time, he lived with an elderly woman in Achimota, an arrangement he later described as abusive.

“I learned to stay quiet and work,” he’s said in interviews. “When you go through certain things young, you understand early that no one’s coming to save you.”

The escape was art — sketching designs, writing rhymes, studying flows from American tapes passed around like contraband. He enrolled at Tema Methodist Day Senior High School, then studied graphic design at IPMC College of Technology. But the streets, the radio battles, the chance to turn words into currency — that was the real education.

The Breakthrough: Edem, Hammer, and the Last Two

The Kasahare Level circuit put him in the path of Duncan Williams, his first manager, and Hammer, the legendary producer behind The Last Two. Around the same time, Sarkodie met Ayigbe Edem, then riding the wave of his own underground fame.

When Edem was recording his debut album Volta Regime (2009), he brought Sarkodie on board for Give It Up and You Dey Craze. The tracks dropped like grenades into the Ghanaian rap scene — Twi rap had never sounded so airtight, so poised for export.

“Edem gave me a platform,” Sarkodie later said. “He didn’t have to, but he did. And once I got that mic, I knew I couldn’t go back.”

Makye & Rapperholic: The Landlord Arrives

His debut, Makye, executive produced by Hammer, was released in 2009 and instantly marked him as Ghana’s next big thing. By 2012, Rapperholic pushed him over the edge. The album spawned hits like You Go Kill Me and Onyame Nhyira, blending razor-sharp lyricism with radio-friendly hooks.

That same year, Samsung signed him as a brand ambassador — an unheard-of endorsement for a Ghanaian rapper at the time — and the international invites started rolling in.

In 2012, he picked up his first BET Award for Best International Act, Africa. Ghana had always had rap stars. Sarkodie was the first to feel like he could sit comfortably on a global hip-hop table.

Entrepreneurship & the Adonai Era

By the mid-2010s, Sarkodie wasn’t just an artist; he was a brand. He launched Sark by Yas, a fashion line reflecting his street-luxe aesthetic, signed deals with FanMilk and Tigo, and in 2014, founded Sarkcess Music — his own label.

That same year, the Adonai (Remix) with Castro became a continental anthem. The song’s bittersweet legacy was cemented when Castro tragically disappeared later that year, but its success propelled Sarkodie into Afrobeats’ upper tier. Capital Xtra would later list it among the 35 greatest Afrobeats songs of all time.

Global Moves & Vulnerable Turns

In 2015, Sarkodie went international with New Guy, a high-octane collaboration with Ace Hood, paying $25,000 out of pocket to make it happen. That same year, he released Mary, a live instrumentation album dedicated to his late grandmother, showcasing an emotional depth few had seen from him before.

He performed at the O2 Indigo, Harvard Business School, and on the MTV Africa Music Awards stage with Miguel. By 2017’s Highest, with features from the UK, Nigeria, and beyond, Sarkodie had fully evolved into a pan-African hip-hop figure.

The Controversies

For all his discipline, Sarkodie’s career hasn’t been without turbulence. The lyrical sparring with Shatta Wale — peaking with the biting My Advice — was public and messy.

Then came 2023’s Yvonne Nelson memoir I Am Not Yvonne Nelson, which alleged he pressured her to terminate a pregnancy. Sarkodie’s rebuttal came as a song, Try Me, flipping the narrative and accusing Nelson of defaming him. The debate that followed was less about the music and more about the ethics of airing private histories in public.

Black Love, Alpha, and Beyond

In 2019, Sarkodie dropped the Alpha EP and the full-length Black Love, stacked with features from Mr Eazi, Stonebwoy, Tekno, Efya, and Idris Elba. The albums were less about proving himself as a rapper and more about showing his reach as a curator of African sound.

He married longtime partner Tracy Owusu Addo in 2018, and the couple now have two children. He often credits her as his anchor: “She keeps me focused when everything else is noise.”

Legacy in Real Time

Two BET awards, hundreds of millions of streams, endorsement deals, and a net worth estimated in the millions — the numbers tell one story. The streets tell another: the boy from Tema who turned freestyle battles into an empire, who made Twi flow like water over a beat, who refused to switch his language for global acceptance — and still got it.

And even now, nearly two decades in, Sarkodie’s eyes still scan for the next beat, the next verse, the next reason to prove — not to us, but to himself — that he’s still that boy walking into the Adom FM studio with something to prove.

Story by Samuel Annan

Edited by Lydie & RG

5 Rising Ghanaian Models You Need to Know Right Now : GH Edition

There’s something exciting happening in Ghana’s fashion scene—and it’s not just about the designers or the clothes. A new wave of models is taking center stage, bringing fresh energy, bold style, and serious talent to the spotlight.

These young creatives are doing more than just posing in front of the camera. They’re breaking molds, challenging beauty standards, and building their own brands—many without traditional agency backing. Whether they’re slaying international runways or owning their Insta feeds, these five models are definitely ones to watch.

Sekyibea Newman – The Self-Starter with Style

Meet Sekyibea Newman (@sekyibea_newman), a Ghanaian model who’s making serious moves—all on her own terms. She’s a fashion and design student, a gym lover, and a full-time freelancer, running her modeling career like a boss.

Her Instagram is a stunning blend of looks: bridal gowns, evening dresses, African prints, beachwear, nightlife fashion—you name it. She even brings the heat in sporty gym wear. Sekyibea’s strength is her versatility and her unapologetic confidence. She’s not waiting for anyone to give her a shot—she’s creating her own lane, and it shows.

https://www.instagram.com/p/DEnWHKICGxN/?igsh=MW9wbDFub2czcTV4aA==

Daniel Appiah Kubi – The Runway Showstopper

If you’ve caught a fashion show in Accra recently, chances are you’ve seen Daniel Appiah Kubi (@kubi_bodmas) commanding the catwalk. This guy owns the runway.

From Tecno Ghana Menswear Week to Accra Fashion Week and Rhythms on Da Runway, Daniel’s got a powerful presence that demands attention. He blends tradition with edge, like his unforgettable Kente basketball-inspired outfit in the colors of the Ghanaian flag.

His vibe? Retro-cool meets high fashion. Whether it’s bold prints or sleek couture, Daniel brings it to life with ease. He’s not just walking in fashion shows—he’s telling stories.

Shaarani Dhuha – The Quiet Force with Range

Shaarani Dhuha (@aa.ra.ni_) is proof that you don’t need loud aesthetics to make a strong impression. Her modeling work has a calm, intentional vibe that sets her apart.

She’s worked with brands like GTP, AD NIEU RTW, and Abidjan-based Fladeni, modeling everything from bridal and nightlife looks to Afro-inspired styles. Her shoots are simple, stylish, and focused—just clean visuals and confident posing that let her personality shine through.

Shaarani’s doing it her way, and it’s working.

Rashida Mamudu – The Editorial Queen

Editorial shoots? Global campaigns? Rashida Mamudu (@shidamamudu) is already playing in the big leagues. Since stepping into the modeling world in 2021, she’s been featured in Vogue, worked with Platinum Models, and linked up with fashion networks across Korea and China.

Her style is fashion-forward and fearless—one day she’s rocking bold accessories, the next she’s glowing in minimalist jewelry shoots. Rashida is the definition of a model with range, and she’s just getting started.

https://www.instagram.com/p/DAOkDqHpcbR/?igsh=MXFzemk1Zmo2dHExNw==

Banze Mohammed – The International Star

From Tamale to Versace, Louis Vuitton, and Bottega Veneta, Banze Mohammed (@banzemohammed) is making serious waves on the global fashion scene.

He’s walked for some of the biggest names in the business, and his work has landed in top magazines like Double, Another Man, and Dapper Dan. But what’s cool about Banze is that he still reps his roots—collaborating with indie brands and keeping it real on his social media.

Banze isn’t just a model—he’s a symbol of where African fashion is headed: global, bold, and boundary-breaking.

Final Thoughts

These models aren’t just “up-and-coming”—they’re already making major moves. What they all share is a fierce sense of identity, a hunger for creativity, and a drive to succeed on their own terms.

Whether you’re into fashion, photography, or just love seeing new talent shine, keep these names on your radar. Ghana’s modeling scene is thriving, and it’s only the beginning.

Author: King Osas
Contributor: Euodia – IG: euodiaaa.x

ACCRA CITY HOTEL presents – She Speaks: Threads of Time

Art has always been a powerful medium for storytelling, and this year’s She Speaks: Threads of Time exhibition is no exception. Held in honor of Women’s Month, this showcase is a heartfelt tribute to the resilience, identity, and heritage of women, beautifully expressed through artistic creations.

On Thursday, 6th March 2025, the She Speaks: Threads of Time exhibition officially commenced with an exclusive opening cocktail at the prestigious Accra City Hotel. The atmosphere buzzed with anticipation as art enthusiasts and admirers gathered to celebrate the works of two remarkable artists: Ernestina Djarnie-Sunu (Efemor) and Mercy Akyaa Darteh. The night was filled with engaging conversations, shared experiences, and a collective appreciation for the artistry that vividly captured the essence of womanhood.

The Exhibition: A Journey Through Time
Running from 2nd March – 29th March 2025, She Speaks: Threads of Time presents a collection of artwork that intertwines narratives of strength, transformation, and continuity. Many pieces incorporate repurposed fabric, symbolizing the enduring legacy of women through generations. Beyond its artistic significance, this exhibition also carries a philanthropic cause—30% of all proceeds will go towards providing sanitary pads for underprivileged girls in remote villages, reinforcing the commitment to women’s empowerment.

An Exhibition with Purpose
Beyond the stunning visuals and compelling narratives, She Speaks: Threads of Time stands as a movement—a platform that uplifts women, celebrates their journeys, and contributes to a greater cause. Whether you are an art collector, an admirer, or someone who believes in the power of storytelling, this exhibition offers an experience that speaks to the heart.
Don’t miss the chance to witness this breathtaking collection before it closes on 29th March 2025! Come, experience, and let the art speak to you.

By: King Osa